This week we’re interviewing Jeff Gartner, President & CEO of the Hudson Valley Swim Franchise.

Hudson Valley Swim is in business because Swim Lessons Save Lives! Their franchise business owners are dedicated to teaching students of all ages how to swim regardless of their levels or comfort in the water.

Drowning is the leading cause of accidental death for children aged 4 and under and the 2nd leading cause for children aged 12 and under. Hudson Valley Swim started more than 20 years ago to impact these alarming statistics in our own community. In 2022 they started to franchise their business so that others can expand their mission to their own communities.

A Hudson Valley Swim franchise business has a low startup cost because it utilizes a pool rental model so owners do not need to build a pool. Along with a low initial investment, a new business can be running in as little as 90 days. This concept is a “business in a box” where we have preferred vendors for digital marketing, payroll, bookkeeping, scheduling/enrollment software, insurance, etc. they even help with the hiring and training of swim instructors since business owners do not need to have a background in aquatics.

This week, Kristin Selmeczy and Karen Kimsey-Sward’s “Word on the Street” theme will be “Out with the old, in with the new! – Celebrating franchise success”.

And, Jerry Akers will be chatting about the scalability of franchising.

Listen in or watch on Thursdays at 5pm EST / 4pm CST / 3pm MST / 2pmPST ~ wherever you listen to podcasts or watch livestreams!

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Author

  • Fred McMurray is a champion of social media for B2B companies, CEO of Linked Local Network - a source for resources, awareness, traffic and connections. CEO of Westvyne, a marketing company in headquartered in Pismo Beach, Ca area with a global clientele. Fred is the co-host of the Pillars of Franchising internet radio show on the Linked Local Broadcast Network. You can listen live at https://www.pillarsoffranchising.com on Thursdays at 5p Est. Fred’s mission is to provide a digital platform for online communities to connect via social media networks to the local offline community - leading to new relationships, increased support systems and shared resources. His motto is Link locally, connect globally. Inc Magazine listed Fred McMurray has Social Media Influencer for 2013-2019. Fred is an Entrepreneur, speaker and platform blogger on social media topics for small business. Fred has co-developed the Digital Dominance Index Methodology for measuring the growth of a digital/social media presence. In addition, he was an early adopter of LinkedIn in 2003 and has worked on developing models for the development and growth of social media groups. He continues advanced research in the development of syndication peer networks for small/mid sized business and non-profits. Equally at home designing software solutions, trouble-shooting computer networks or building online community networks, Fred understands the technology needs of small to medium-sized organizations. LinkedIn – http://www.linkedin.com/in/FredMcMurray Twitter – http://www.twitter.com/FredMcMurray Website - https://westvyne.com Web - https://linkedlocalnetwork.com

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