Welcome to KPHRED University
Where Radio Meets Mastery
KPHRED University is the official learning hub for emerging and established radio hosts, producers, and media professionals looking to level up their skills in today’s fast-paced broadcast landscape. Whether you’re preparing for your first live show or managing a multi-format media platform, our courses are designed to walk you through the practical, technical, and creative elements of successful broadcasting. From on-air delivery and guest management to marketing, podcast distribution, and backend systems like Google Workspace, KPHRED University brings real-world tools into the hands of real people with real voices.
At the heart of KPHRED University is a simple belief: radio and podcasting should be accessible, authentic, and impactful. Our instructors aren’t just educators—they’re seasoned professionals actively working in the field, bringing insider insights and community-based values to every lesson. Through live instruction, interactive forums, and project-based learning, students grow not only in knowledge but also in confidence, clarity, and connection. We don’t just teach you how to host a show—we teach you how to build a movement.
About KPHRED University
KPHRED University is a dynamic learning space
KPHRED University is a hands-on learning hub built for the hosts, producers, and partners of KPHRED Radio. Created by media professionals for media professionals, we provide real-world training to help you launch, grow, and sustain a successful broadcast or podcast. Whether you’re just starting or scaling your platform, our courses are designed to turn passion into production—and production into lasting impact.
Born from the growing needs of our host community, KPHRED University began as informal tech help and evolved into a structured training platform. Today, it offers expert-led sessions, practical tools, and a supportive learning environment focused on collaboration, clarity, and confidence.
With courses covering everything from show planning and podcast distribution to marketing and automation systems, KPHRED University helps you do more than just go live—it helps you build something that lasts.
Story
Our Story & Mission
KPHRED University began with a simple observation: great shows need more than airtime—they need support. As KPHRED Radio grew into a vibrant network of voices, it became clear our hosts needed guidance on everything from tech setup and guest outreach to marketing and podcasting. What started as casual how-tos and one-on-one mentoring soon evolved into a full training initiative. KPHRED University was built to meet that need—offering structured education, community support, and the tools to help every host thrive on and off the air.
Empowering Creators
- with the skills
- with systems
- with confidence to grow
Accessibility in Training
- real-world tools
- the power of mentorship
- community access
Multi-Skill Level Training
Whether you’re a first-time host or a seasoned producer, we’re here to help you strengthen your voice, expand your reach, and create content that truly connects.
Meet the KPHRED University Team
Professor Howard Larson
KPHRED University
Marketing Instructor | Host, The Trade Show Fanatic
With 45+ years in trade shows and strategic marketing, Howard helps creators master audience-building and promotional tactics that drive real-world results.
Deanna Brakefield
Host Training
Host, Neurodivergent News | Digital Systems Specialist
Deanna champions neurodiversity through her show Neurodivergent News, offering vital insights, resources, and advocacy for the neurodivergent community With a strong background in digital systems and media workflows, she equips creators with the tools and strategies needed to build inclusive, impactful broadcasts.
Fred McMurray
KPHRED University
CEO, Westvyne | Host, KPHRED California Pulse & KPHRED Prime Live
Fred leads Westvyne Marketing and hosts multiple PHRED shows., bringing deep expertise in digital marketing and livestream production. With a background working startups to large enterprises, he helps creators amplify local voices and build engaging campaigns.
KPHRED University Class Rooster
Have questions about a course, need help getting started, or want to bring your expertise to KPHRED University? We’d love to hear from you! Whether you’re a current host, future student, or curious collaborator, our team is here to support your journey.
Reach out and let’s build something powerful—together.